PinnedSurviving Your First Year Solo: Finding Your First Client — Part 2I wish I could tell you there’s a neat, predictable path to landing your first client. Something simple. Something you could plug into a…Apr 21A response icon6Apr 21A response icon6
How to Think Like a BeginnerThe signal you ignore might be the one you most need.May 13A response icon6May 13A response icon6
Pre-Seed Brands Should Live in Five Key MomentsWhy pre-seed founders should skip branding and build five specific emotional moments instead.May 12A response icon7May 12A response icon7
World Building as a New Brand SystemWhy do Duolingo and Fortnite keep getting more popular, and how to build a world around your brand?Apr 30Apr 30
The First Slow Month Will Break You (If You Let It)There’s a moment that every studio or solo founder eventually hits. Work slows down. You finish a few projects, nothing new comes in, and…Apr 28Apr 28
Surviving Your First Year Solo: Building the Referral LoopLots of people on Twitter asked about how to build a referral loop. It’s wild to me that in my research, I found next to no articles on the…Apr 25Apr 25